CLASS DISCUSSION ON THE IMPORTANCE OF BRAND IDENTITY
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Lets first see what filmmaker Morgan Spurlock of the
“Greatest Movie Ever Sold” and “Super Size Me” thinks about Identity
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Lets see what British Business Man
Richard Branson of “Virgin” feels about Brand Identity
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What do you think the importance of the TOP BANNER OF WEBSITE IS FOR ESTABLISHING THE IDENTITY OF YOUR BRAND AND YOUR BUSINESS????
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Discussion of the top banner and style elements of the Page.
TUTORIAL of how to place a banner as the “MAIN BANNER” of your website, and how to add the “INDIVIDUAL BANNER” for the assignment…
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HEADER PAGE ASSIGNMENT DETAILS
I. Each Individual must create their own banner on the top their own “HEADER CHILD PAGE” — if your name is Bob … it will be the last CHILD page for “BOB’S BIOGRAPHY PAGE . Once again, you will call the page something fancy with the term “HEADER” in the title, like “BOB’S HEADER”.
A. BUILD THE PROJECT WITH THE DIMENSIONS OF 960 X 279 in pixels
B. THE DIMENSIONS OF YOUR HEADER SHOULD BE SAVED FOR WEB @ 600 X 350 in pixels, AND SAVED AS A GIF OR JPG.
C. BE SURE TO SAVE YOUR PROJECT AS A .PSD FILE AS WELL SO YOU CAN EDIT IT LATER IF YOU NEED TO USE IT AS YOUR GROUPS MAIN PAGE.
II. You will need to write a paragraph (3 Sentences) on your webpage about what you feel your companies story of Brand Identity should be…
III. Provide the image of or at the least a link to a website/company you utilized for the inspiration of your company. Write 3 Sentences on your webpage about why that site influenced you.
IV. Email me the link to your “HEADER PAGE” to my email address at: hoffjust@gmail.com, and prepare to present it to the class.
V. EXTRA CREDIT — FOR CREATING AN ANIMATED GIF HEADER!!
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TUTORIAL ON HOW TO BUILD AND SAVE FOR WEB A HEADER IMAGE
The Video Tutorial Below discusses finding and saving images from the web, downloading them to your computer, uploading (images, animated gifs, or html files) to the server, and finding the website were the are located on the server.
You can view that video at this address: https://vimeo.com/45108691
The Password is: thunderbird2011
DOWNLOADING IMAGES FROM THE WEB, UPLOADING, & FINDING THE WEB ADDRESS from www.justinhoffman.net on Vimeo.
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